Eye Train: a new pilot franchise which enables franchisees to take advantage of cutting edge virtual reality (VR) technology to develop training modules has been launched. Eye Train brings together an experienced technical and creative team to produce innovative virtual reality experiences, tours and demonstrations, enabling franchisees to provide revolutionary sales, marketing and training tools for public and commercial organisations.
“VR’s emergence and the harnessing of its commercial capabilities is driving a dramatic growth in the immersive tech sector,” confirms David Walker, Eye Train Ltd. “In response, we have developed a unique application which combines our bespoke 360° panoramic photography and videos using VR editing to create short immersive and interactive films. The result is delivered through a specifically developed mobile app and experienced by users through head mounted displays or VR ‘glasses’.
“In this way, our products provide an exciting new way to engage audiences by delivering tailor-made training, education and demonstrations through absorbing 360° VR, with validation options and features,” explains Walker. “Applications for this technology are diverse and could include: food preparation training, first aid instruction, machinery operation, logistics processes, vehicle control or executive training.
“There are also un-tapped opportunities in the field of experiential sales and marketing to drive new business and improve sales,” continues Walker. “A variety of brands would benefit from using VR to showcase products and services in this way. For example: estate agents could advertise high-end properties or car dealers the latest vehicle model. In addition, VR could be used to demonstrate the advantages of home improvements, luxury items, white goods, sports facilities, corporate hospitality, hotels plus also have multiple applications within tourism.
“Although we currently service clients throughout the UK from our Portsmouth office, we are now looking for individuals to set up and run Eye Train businesses in strategic locations throughout the UK,” confirms Walker. “We have selected franchising as our preferred expansion model as we believe that franchisees will have a vested interest in maintaining high standards and will directly benefit from their hard work as their franchise business grows.”
Eye Train is now recruiting franchisees to help deliver the real-world benefits of VR to a wide-ranging client base across the UK. The opportunity would suit vibrant, articulate, energetic and self-motivated individuals potentially with a background in sales. The total investment for an Eye Train renewable five-year franchise licence which includes: territory, operations manual, web representation, technical pack, access to Eye Train’s technical and creative filming team and full training costs £5K +VAT.
